An E-Zine is simply an Electronic Magazine! Writing your own can be extremely lucrative for promoting your MLM business and creating an infinite number of leads.

You can even move on to selling classified ads within your own ezine once you get a big enough subscriber base.

E-zines can generate you a lot of traffic. They can lock your subscriber base in as loyal customers and followers. The key is to make sure your content is good. If you put out poor content, then you must expect your customers to unsubscribe from your list.

Become an expert and share your expert tips with your audience and you will find your audience becoming more and more loyal to you and any purchase suggestions you make.

Like a fine wine, a fine E-Zine gets better and better with time.

You can create your own E-zine and use it to endear your customers to your company.

An e-zine is not really much more than company newsletter on steroids modified to appeal to the masses and distributed by email.

By creating a FREE informative E-Zine that you regularly send to your customers, and potential customers, you can educate your customers over time as to why your company, products, or services are the best on the market.

You can slowly teach your clients that your company is the only solution for the reasons you teach them in your e-zine. Not by blatantly selling them on your company but by educating them in what to look for in a company in your industry.

Of course the things to look for will be all the things your company has!!

The upside of an e-zine is it can lead to an e-book, as well as an advertising revenue source down the road.

By creatively trading ad space in your e-zine for ad space in other e-zines, you can expand your email database and all the benefits that go along with it!

How do I do it?

You can start your E-zine with your simple e-mail software and and e-mail database. In the beginning, you won't have many subscribers so you probably don't want to try to generate any advertising revenues just yet. Your initial focus wants to be to build your subscriber base.

Start by writing 3 or 4 informative articles. These don't want to be too long. Maybe 6 to 10 paragraphs of 4 sentences or so. Remember with an E-Zine you will be publishing Weekly, or Bi-Monthly or Monthly. Depending on how often you intend to publish, you can make your articles longer or shorter.

Your articles want to have a theme. You need to pick a prime directive of your e-zine. What will your topic be?

Once you have three or four articles written, see if you can make sure one article transitions to the other article. Rewrite the articles to allow this to happen.

Once you have the articles written, you need to work on the format of your e-zine.

• You may want a welcome message first that includes all your contact information.
• Then advertising if you have it. One only here, the prime spot, not to long.
• Then a table of contents for this issue
• Then your first article.
• Then a few more ads if you have them. 2 or 3 max.
• Then your second article
• Then a few more ads. 2 or 3 max.
• Then your archive issue information, subscribe, unsubscribe information
• Farewell message and what's in next issue
• Final ad or two. (cheapest ad)

Then you have done it! Your first issue.

You can just make issue by issue and send them all out manually with a bcc email, but if you are going to get into e-zines you really need to equip yourself with a good list bot or good software.

A few Links to get you Started:

A great link that teaches you all about writing your own E-zine is at:

http://1.houraday.com/omsystrial

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